Jannik Sinner booked his place in the quarter-finals at the Madrid Open with a straight-sets victory over Cameron Norrie.

The world number one defeated the Briton 6-2 7-5 in 87 minutes for his 25th consecutive win at ATP Masters 100 events.

The first set was fairly straightforward for Sinner, who converted two of a possible four break point opportunities on his way to taking the lead in the Spanish capital.

The pair then exchanged breaks early in the second as Norrie looked to force a decider in his first-ever Tour match against Sinner.

However, the Italian converted a vital break point at the third time of asking in the 11th game, giving him the chance to serve for the match.

Sinner clinched victory with his first match point, and will face either Vit Kopriva or home hopeful Rafael Jodar in the next round.

25 - Since the format’s introduction in 1990, Jannik Sinner is just the third player to achieve 25+ consecutive match wins at ATP Masters 1000 events after Roger Federer and Novak Djokovic. Shining. #MMOPEN | @MutuaMadridOpen @atptour pic.twitter.com/Zk6rGTrHBo

— OptaAce (@OptaAce) April 28, 2026

Data Debrief: Sinner on a roll in Masters 1000

Since the format's introduction in 1990, Sinner is just the third player to achieve 25+ consecutive match wins at ATP Masters 1000 events, after Roger Federer and Novak Djokovic.

Since 2020, Sinner is the third player to reach the quarter-final at 5+ consecutive ATP Masters 1000 events after Djokovic and Felix Auger-Aliassime.

The Italian was particularly impressive on serve in the second set against Norrie, winning 100% of his first-serve points (16/16), while serving four aces to his counterpart's two.